Use right store layout design: Store layout is the basic retail framework, which sets the tactic for satisfying shopping experiences. Before planning store layout, a retailer should consider consumer likes and dislikes, and choose the right spot to place merchandise for managing the store traffic. Store layout designs like straight, angular, loop, free-flow floor plans help to create an organized flow of traffic.
Under or over-stocking issues can be easily reported and resolved with planogram compliance management.įrom innovative planogram technologies to surprising retail stores, we will go through five innovative planogram in-store ideas and see if retailers can apply any of these ideas to their store’s merchandising. Product facings on shelves can be calculated to understand the number of products to be supplied or not, to avoid over and under stocking issues. Planogram helps in proper product planning and placement on retail shelves. In the retail environment, store ambiance is an important segment to drive customers. To create such an ambiance, a retailer should distinct his store layout, product placement, brand loyalty and consumer’s shopping concerns. Planogram is the centerpiece that considers the above-said factors for creating specific store designs to organize stores systematically. It is the visual presentation of a retail shelf to ensure efficient use of floor and shelf space to maximize in-store sales. Important planogram features for the retail industry are as follows: Planning the layout of a store is considered an art and science – it requires brain, creativity and technology. A retail store is the perfect example of home feeling for customers, where they can purchase home essentials easily. The hurdles gifted by Covid-19 skyrocketed the growth of online shopping, and lead led to the closure of many brick-and-mortar stores. But a large segment of the population still prefers in-store experiences due to its touch, view, interaction and positive in-location factors.
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